The stage is set

Education is the cornerstone of IMPACT. We carefully design our sessions to cover topics vital to running a successful RIA practice in an ever-changing industry.

A unique, complete approach.

Learn the latest ways to maintain peak firm performance.

For any firm to be successful, the day-to-day operations—cybersecurity, technology, team engagement, and regulatory compliance—must first be optimized.

Adopt the latest strategies for delighting clients.

At the end of the day, the investor is everything. It pays to ensure that every client feels comfortable, confident, and personally and expertly served at all times, from every touchpoint.

Know how every industry shift impacts you.

Next-gen investors, new technology advances, and other complex and constant changes have an impact on how every RIA firm should operate. What remains constant is your need to differentiate.

Firm operations

From sales, marketing, cybersecurity, and technology to regulatory compliance and succession planning, hear expert instruction on ways to optimize the day-to-day details.

Employee experience

Learn valuable top practices for attracting, engaging, and retaining the top talent available by treating your team like your premier clients.

Wealth management

Gain practical tools for continuing to grow and thrive through the headwinds of global market forces, geopolitical events, a trend toward passive investing, and more.

Client experience

Stay ahead of client needs and expectations. Learn cutting-edge approaches for effectively serving investors as they transition from millennials and young married couples through parenthood and retirement.


Hear how to differentiate your business and maintain positive momentum. Gain practical insights for keeping pace with ever-changing regulations, technology, social and demographic change, client service advances, and more.

Something for every learning style.

Pre-conference Session

Start your conference with a hands-on, outcome-based workshop examining an industry hot topic and concluding with a welcome reception.

  • 3 hours
  • 30 to 50 attendees

Keynote/General Sessions

These popular sessions feature internationally renowned speakers delivering keynotes sure to inspire, challenge, and possibly even change your point of view.

  • 1 hour each
  • 2,000 attendees

Education Sessions

Many education sessions run concurrently during IMPACT, and each equips you with new insights on specific topics that you can implement right away.

  • 1 hour to 75 minutes each
  • 100 to 300 attendees

Showcase Sessions

Held on four separate stages in the Exchange, our showcase sessions offer a brief overview of an idea or innovation from a leading technology or investment provider.

  • 30 minutes each
  • 50 to 100 attendees

Extended Education Sessions

These implementation-focused sessions take a deep dive into a specific topic, complete with a speaker presentation, peer discussions, and an extended Q&A.

  • 90 to 120 minutes each
  • 50 to 100 attendees

Snapshot Sessions

These presentations are designed to spotlight initiative thinking and encourage discussion. Learn tactics and strategies that may be implemented immediately upon returning home.

  • 30 to 60 minutes each
  • 30 to 50 attendees

Most sessions qualify for continuing education (CE) credits for:

  • Certified Financial Planners (CFPs)
  • Certified Public Accountants (CPAs)
  • Certified Investment Management Analysts (CIMAs)

The content on the IMPACT® website and in discussions at the IMPACT conference are meant for general informational purposes. The views expressed are not intended to provide specific financial, accounting, compliance, tax, regulatory, or legal advice.

Third-party firms, speakers, panelists, sponsors, and exhibitors are not affiliated with or employed by Schwab. Any mention of third-party firms or individuals is not and should not be construed as a recommendation, endorsement, or sponsorship by Schwab.

The IMPACT Awards® are not a referral to, endorsement or recommendation of, or testimonial for the advisor with respect to its investment advisory or other services.

Independent investment advisors are not owned by, affiliated with, or supervised by Schwab.

Charles Schwab & Co., Inc., receives remuneration from fund companies for recordkeeping, shareholder services, and other administrative services for shares purchased through its Mutual Fund OneSource® service. Schwab may also receive remuneration from transaction fee fund companies for certain administrative services.

Charles Schwab Advisor Services® serves independent investment advisors and includes the custody, trading, and support services of Schwab.

©2017 Charles Schwab & Co., Inc. (“Schwab”). All rights reserved. Member SIPC. PER 0517-Z2F2

Final Night Event at Petco Park
featuring Grammy Award—Winning Group

Los Lobos

Final Night Event at Petco Park
featuring Grammy Award—Winning Group

Los Lobos

For more than 30 years, East L.A.’s Los Lobos has been one of America’s favorite and most prolific bands, gracefully moving across genres and building a loyal fan base with unforgettable live performances.

The quintet boldly brought Chicano roots into the musical mainstream through an irresistible mix of Tex-Mex, blues, country, folk, and old-fashioned rock and roll. They provided the musical backdrop for the films La Bamba and Desperado, the first of which produced the band’s runaway #1 hit, “La Bamba.” Los Lobos is also well known for its studio collaborations with such musical icons as Elvis Costello, Paul Simon, Ry Cooder, and The Fabulous Thunderbirds. The band has amassed numerous industry accolades over its illustrious career, including three Grammy Awards.

Watch a Los Lobos music video here.

Don’t miss an unforgettable evening at Petco Park, featuring the music of two Grammy Award-winning SoCal originals: Jason Mraz and Los Lobos.

Wednesday, October 26
7:00 p.m.–10:00 p.m.

Map it


What is the purpose of the IMPACT Awards® program?

Independent investment advisors have fundamentally changed the financial services landscape by providing client-centric, independent advice to affluent investors. Established in 2006 by Charles Schwab & Co., Inc. (“Schwab”), the IMPACT Awards honor firms that have advanced the industry and have achieved success through exemplary business practices.

As a response to the integration of the independent investment advisor and independent retirement plan provider communities in 2014, an award was added to recognize the unique achievements this group has brought to the retirement plan industry. In addition to the recognition, the awards program provides independent investment advisors and independent retirement plan providers with an opportunity to learn what leading firms are doing by sharing the winners’ best practices and achievements.

What are the IMPACT Awards categories?

Learn more about each IMPACT Award.

How many awards are given?

One winner is selected for each of the four awards.

Do winners receive any prizes?

Winners of each award category are honored at the ceremony, with each firm receiving a trophy and a $15,000 donation to a charitable organization of the winner’s choice. The selection of each winning firm’s charity is subject to Schwab’s approval.


Who is eligible for the IMPACT Awards?

Learn more about the eligibility requirements.

Must my firm have a relationship with Schwab to be eligible for consideration for an IMPACT Award?

Yes. To be considered for an IMPACT Award, firms must use Charles Schwab, Charles Schwab Advisor Services, or Charles Schwab Bank to custody client assets.


How do you participate in the IMPACT Awards program?

Nominations for 2017 are now closed. You can sign up to receive email notification when 2018 IMPACT Award nominations are being accepted.

Is there a limit to how many nominations I can make?

You may nominate your firm once in each category for which you qualify.

If I participated in previous years, can I participate again?

Yes. We encourage you to participate every year. Best-in-Business and leadership award winners, however, will not be allowed to participate in any category for five years; previous Pacesetter Award winners may not participate in the Pacesetter IMPACT Award category again and must wait five years to participate in either of the other three award categories. Winners of the Best-in-Retirement Business IMPACT Award must wait five years before they are eligible for another award in any category.

Is there a fee to participate?

There is no fee to participate in the IMPACT Awards program.

Can I nominate my firm in more than one category?

Yes. You can nominate your firm once in each of the categories for which you qualify. However, multiple nominations for the same firm for the Best-in-Business IMPACT Award, Best-in-Retirement Business IMPACT Award, Pacesetter IMPACT Award, and Trailblazer IMPACT Award are not permitted.

Am I able to provide supplemental materials in addition to the nomination form as part of my award nomination?

At the time of nomination, only a completed form is accepted. Later in the process, Schwab may ask for additional information.

What if I do not complete the data requested on the nomination form?

All fields must be completed for a nomination to be accepted.

May I submit my nomination via regular mail?

No. Only nominations received through the nomination form are accepted.

May my firm use a previously published case study to fulfill the essay portion of the Best-in-Business IMPACT Award, Best-in-Retirement Business IMPACT Award, Pacesetter IMPACT Award, or Trailblazer IMPACT Award nomination?

Yes. Nominations may include previously produced content that is owned by the firm; however, information that is copyrighted by another source cannot be used.

Timeline and Notification

What are the program deadlines?

Nominations for 2017 are now closed. You can sign up to receive email notification when 2018 IMPACT Award nominations are being accepted.

When are the winners of the IMPACT Awards announced?

The IMPACT Awards will be presented at IMPACT 2017, a leading industry conference taking place November 14–17 in Chicago, Illinois. Information about the winners will be posted online after they are announced at the conference.

How are winners notified?

Winners will be notified in September via phone. Winners will be announced at the IMPACT Awards ceremony at IMPACT 2017.

Are runners-up chosen?

Only one winner for each category will be announced. No runners-up are selected.


How are winners selected?

Entries are reviewed to ensure that they meet all eligibility requirements and Schwab criteria. The remaining finalists are then judged by a distinguished panel of leaders from across the business world and financial services industry who understand the challenges and opportunities facing today’s investors and those who serve them. These judges convene to review finalist nominations and select the winners in each category. Final selection is subject to acceptance of the IMPACT Awards terms and conditions and final approval by Schwab. In granting its final approval, Schwab is guided by the criteria for the IMPACT Awards program and also considers which candidates best exemplify the prestige and purpose of the awards and reflect Schwab’s reputation in the marketplace for integrity, service, and value. Schwab has absolute discretion in approving the winners, and Schwab’s decisions in all matters related to the awards and the IMPACT Awards program are final.

What criteria are used to determine the winners?

Nominations for the IMPACT Awards are evaluated based on each firm’s ability to demonstrate success in the following areas.

Best-in-Business IMPACT Award

  • Business planning
  • Technology strategy
  • Practice management and employee development
  • Client loyalty

Best-in-Retirement Business IMPACT Award

  • Business planning in the retirement industry
  • Technology strategy in the retirement industry
  • Practice management and employee development
  • Client loyalty

Pacesetter IMPACT Award
Demonstrated accelerated growth in tandem with the following:

  • Business planning
  • Technology strategy
  • Practice management and employee development
  • Client loyalty

Trailblazer IMPACT Award
Demonstrated change in helping the industry reach new heights, for example:

  • Focused understanding of the unique needs of a specific client segment and a developed, innovative approach to serving them (i.e., a new business model, marketing strategy, or strategic plan)
  • Made a difference in the community through programs to educate new audiences about financial planning
  • Helped shape the industry’s future through advocacy efforts in Washington, D.C., or involvement with industry associations
  • Made strides in attracting and cultivating the RIA industry’s next generation of talent
  • Awards or other distinctions

How does Schwab use the information provided through the nomination form?

Information you provide is used to review and judge your nomination for the IMPACT Awards program. Schwab and the judging panel maintain the confidentiality of your nomination. Schwab does not sell the information collected. See the IMPACT Awards terms and conditions for more information.

How is objectivity maintained in the selection process?

Schwab uses the eligibility criteria to review all nominations received. Once Schwab confirms the finalists, a judging panel of industry experts selects the winners for all four awards. All IMPACT Award winners are subject to Schwab’s final approval.

We’re eager to help.

Nomination process

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